American based company Old Spice has named a few of their collective products “Old Spice – Belize”, now available in the US market. The new collection of products includes deodorants, antiperspirants, body wash and body spray. The company’s website indicates that the product hit the US market January 23rd, 2012. Old Spice’s Belize products are already on the shelves of stores in the US, including Wal-Mart and Target.
So what’s so special about the products? Well, they prominently feature the country with a Mayan temple, the world famous Great Blue Hole in the open sea embodied in the background depicting the mountains.
In describing the products on the website, Old Spice says that depicts the smell of Belize, “Smells like fresh air, guitar solos, and triumph” appealing to its customers to “inhale the adventure.”
The San Pedro Sun contacted a representative of Old Spice to find out how they came up with the idea to include Belize as one of their collective products, however they commented that they do not give interviews regarding their products over the phone.
What do you think about this new product that features Belize?