On Friday, September 20th, the BTB’s Digital Marketing Team and Digital Marketing Agency (Olson) concluded a one week countrywide workshop to sensitize and enable Tourism Industry partners to become digitally empowered through the use of BTB’s newly constructed Content Management System (CMS). The CMS will allow each stakeholder ease of access via personalized codes to manage and update his/her property’s profile on the recently redesigned www.TravelBelize.org. To complement the training, workshop participants were given marketing tips, and updated on BTB’s branding strategies, as well as upcoming digital marketing initiatives.
Workshops were carried out in Punta Gorda, Placencia, San Ignacio, Belize City, Orange Walk Town and San Pedro Town.
BTB will be conducting workshops in Corozal (Thurs. Oct. 17. Tony’s Inn at 1-4 p.m) and Caye Caulker (Fri. Oct. 25. Tropical Paradise, 9:00 a.m. – 12:00p.m). Hoteliers and Tour Operators who have not set up their online profile are encouraged to contact the BTB via: [email protected], for more information on receiving their access username and URL link to their business pages.
